Dr. Sassy Scientist

Behavioral Science meets Business

Builder of a community for academics making the leap from academia to industry & Fractional Chief Product & Science Officer focused on helping tech startups to strategically design engaging product experiences using behavioral science.

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Roses & Thorns for 2024

Mornin', y'all! Everyone all turkey-ed out over there? But seriously, I hope you had some down time to sit, reflect, and express some gratitude for where you are today. I've been seriously grateful to be <30 minutes from family so when those inevitable emergencies that happen, especially with young kids, I get to call in backup. (Also, can we all just celebrate that this newsletter didn't take me 365 days to write?! 🎉) 🌹 & 🥀 Okie dokie - as promised, it's roses and wilty roses thorns time! My...

4 months ago • 3 min read

Well, this is embarrassing...

So, it's been a year. No, literally. It's been a year since I wrote a newsletter. Was this my plan? Nope! But if life has taught me anything it's that things don't typically go according to plan. Now that I think of it, I'm not sure that I had a plan going into this year... When I started Evolve Consulting, I told myself I'd run a year-long experiment. My big question was: Is this consulting business feasible? Short answer is yes! I set conservative revenue targets for this last year and...

5 months ago • 3 min read